Advice and answers from the Seidat Team

Emma Ojapuska
Written by Emma Ojapuska

Brand management, colours and text styles

Your brand management is super easy with Seidat's brand settings.


Team members with a Brand manager -user rights can change the team's colour palette and text styles. This keeps the brand more controllable and consistent.

  • Only grant the brand manager user right to those persons who know about the brand guidelines etc.

Colours

  • Set official colours of the company with either HEX code or by selecting the colour from the colour selector.
  • The Colour palette's colours can be used to colour shapes in slides.
  • The Colour palette's colours can be used in fonts.
  • Default slide background colour is used in every new slide created after the colour is changed. As a default, it is light grey.

Text styles

  • You can create as many text styles for your team as you wish. These created text styles can be used on the slides. Note that an editor can't edit those styles when editing the slide. Only users with Brand Manager -user level are able to edit the style.
  • As a default, each team has a set of text styles created. These can be deleted, deactived or modified freely.
  • It is advised to name the text styles descriptively (i.e. Header 50; Header is the use case, and the number 50 would correspond to the font size) More information about fonts in Seidat can be found here.
  • After you have created your text styles, you can select the default text style. It is recommended that you choose one of the most used fonts as the default, often the body text.

Editing text styles in the brand editor

When you have selected the right font family and named them you can:

  • Move. You can re-arrange the fonts in the list, making it easier to find the one you are looking for. Typically the best arrangement is by the size from large to small. Some obscure styles are best left at the bottom of the list.
  • Set the font weight from thin to heavy. Typically fonts allow setting bolded and italic styles in a text editor too.
  • Font size. In Seidat the font size is set in pixels. This measurement is different from PowerPoint, where they are set in points. You can read more here about how you should set up your brand settings in Seidat if you import a lot of PowerPoint's
  • Line spacing determines how much space there is between lines of text. For example, a line spacing of 1 means the line spacing will be as large as one line, a line spacing of 1,25 means the line spacing will be the size of 1,25 lines, and so on.
  • Letter spacing determines changes the default value of the font's letter spacing by making the space wider or narrower. The value is the percentage of the original space. Giving a font 25 letter spacing means that the space is 25% wider. You can use negative numbers too (-25 for example)
  • Uppercase toggle. Setting this on will turn all letters to UPPERCASE. This might be useful in some headers, but it is recommended to avoid it in body text.
  • Font colour can be set to match the brand's colours. Typically it is best to have fonts in the primary colours (often just black and white) and additionally one or more other colours.

Deactivating, replacing or removing existing text styles

  • The easiest way to replace existing text styles is to use the same slot and changing the font family and other settings to the required settings.
  • The changed style will change on all slides immediately when the change is made.
  • Please note, that if you remove a font style that is in use, it will convert the text's on slides to the default font.
  • You are also able to deactivate a text style. To deactivate a text style, press "Enabled On/Off".
  • Deactivation does not remove the text style from presentations where it is used, but it will be removed from the text style list in the slide editor - which makes it impossible to choose when creating new text.
  • Font deactivation can be useful when updating brand image.

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