Advice and answers from the Seidat Team

Emma Ojapuska
Written by Emma Ojapuska

Brand management, colours and text styles

Your brand management is super easy with Seidat's brand settings.


Workspace members with a Brand manager -user rights can change the workspace's color palettes and text styles. This keeps the brand more controllable and consistent.

  • Only grant the brand manager user rights to those persons who know about the brand guidelines, etc.

If you are just starting to use Seidat and want to make the template presentations look like your brand, read these instructions.

Colors

  • You can set the company's official colors by either entering the HEX code or selecting a color from the color selector.

  • You can create multiple Color palettes for different brands or use cases.

  • The Color palettes' colors can be used to color shapes in slides.

  • The Color palettes' colors can be used in fonts.

  • The default slide background color is used in every new slide created after the color is changed. By default, it is light grey.

Text styles

  • You can create as many text styles for your team as you wish. These created text styles can be used on the slides. Note that an editor can't edit those styles when editing the slide. Only users with Brand Manager -user level can edit the style.

  • Each workspace is assigned a set of text styles by default. These can be deleted, deactivated, or modified freely.

  • If you edit a text style in the Brand settings, all slides where that text style is used will be edited too immediately.

  • It is advised to name the text styles descriptively (e.g., Header 50; the header is the use case, and the number 50 corresponds to the font size). More information about fonts in Seidat can be found here.

  • After you have created your text styles, you can select the default text style. It is recommended that you choose one of the most used fonts, often the body text.

Editing text styles in the brand editor

When you have selected the right font family and named them, you can:

  • Move. You can re-arrange the fonts in the list, making finding the one you are looking for easier. Typically the best arrangement is by the size from large to small. Some obscure styles are best left at the bottom of the list.

  • You can set the font-weight from thin to heavy. Fonts typically also allow you to set bolded and italic styles in a text editor.

  • Font size. In Seidat, the font size is set to pixels. This measurement is different from PowerPoint, where they are set in points. You can read more here about how you should set up your brand settings in Seidat if you import a lot of PowerPoints.

  • Line spacing determines how much space there is between lines of text. For example, a line spacing of 1 means the line spacing will be as large as one line, a line spacing of 1,25 means the line spacing will be the size of 1,25 lines, and so on.

  • Letter spacing determines changes in the default value of the font's letter spacing by making the space wider or narrower. The value is the percentage of the original space. Giving a font 25-letter spacing means that the space is 25% wider. You can use negative numbers, too (-25, for example)

  • Uppercase toggle. Turning this on will turn all letters to uppercase. This might be useful in some headers, but it is recommended that you avoid it in the body text.

  • Font color can be set to match the brand's colors. Typically it is best to have fonts in the primary colors (often just black and white) and additionally one or two other brand colors.

Deactivating, replacing, or removing existing text styles

  • If you want to remove a text style that is in use, you can decide if the text style will be replaced with another existing text style or if the text style will be deleted. When you delete a text style instead of replacing it, all texts on slides written with this style will be converted to the default font.

  • The fastest way to replace existing text styles is to use the same slot and change the font family and other settings to the required settings.

    • The changed style will change on all slides immediately when the change is made.

  • You can also deactivate a text style. To do so, press "Enabled On/Off."

    • Deactivation does not remove the text style from presentations where it is used, but it will be removed from the slide editor's text style list- making it impossible to choose when creating new text.

    • Font deactivation can be useful when updating brand image.

Categories: